Privacy Policy

Last updated: 25/07/2025
Sightseeing London ("we", "us", or "our") respects your privacy and is committed to protecting
your personal data. This Privacy Policy explains what information we collect, how we use it, and
your rights.

1. Who We Are
Sightseeing London is an online travel agency (OTA) that helps users discover and book
sightseeing tours and experiences in London. Our website acts as an intermediary between
users and third-party suppliers.

2. What Information We Collect
We collect minimal personal data. The only information we may collect is:
 Information you voluntarily provide when you contact us (e.g., via email or contact
form), such as your name, email address, and message content.
We do not:
- Require account creation
- Use cookies or tracking technologies
- Collect payment details (all payments are handled on third-party supplier websites)

3. How We Use Your Information
We use the information you provide to:
- Respond to your inquiries or support requests
- Improve our services and communications (if applicable)
We do not sell, rent, or share your personal data with third parties for marketing purposes.

4. Third-Party Services
When you click to book a tour, you will be redirected to a third-party supplier website. These
websites have their own privacy policies, which we do not control. We recommend reviewing
their policies before providing any personal data.

5. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in
this Privacy Policy or as required by law.

6. Your Rights (UK/EU Residents)
If you are located in the UK or EU, you have rights under the General Data Protection Regulation
(GDPR), including the right to:
- Access the data we hold about you
- Request correction or deletion of your data
- Withdraw consent to data processing
- Lodge a complaint with a supervisory authority
To exercise any of these rights, please contact us at: info@sightseeinglondon.co.uk

7. Security
We take appropriate security measures to protect your personal information, but no system can
be guaranteed 100% secure. Please do not send sensitive data via email.

8. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page
with an updated "Last updated" date.

9. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us at:
info@sightseeinglondon.co.uk